Monthly Archives: April 2010

Models Do Eat.

I witnessed something miraculous the other day. I saw a model eat a while back, right in front of my eyes, and she swallowed her food, multiple times! And I’m telling you it wasn’t a salad either. I’m talking real food, food I’d eat.

Meet my friend Jessemey, we met on both our first day in NY, shes a talented girl and a wicked smile to round up the whole package, did I mention she LOVES TO EAT, and shes a FULL-TIME MODEL for FORD?
Originally from New Zealand, she just stepped off the zillion hour plane ride (from Japan) looking like it was no big deal. (see below)

When shes not vogueing it, you can find her discovering, and sampling new inspirations for her blog appropriately titled “Models Do Eat.”

There you’ll find chronicles of her and her friends as they brave their stomaches through the torturous task of eating dish after dish of amazing food in all the cities they go.

Got to commend her on her efforts to break the cycle and show that there are successful girls who enjoy life and work hard to maintain a balance, all with sense of humor.

When it comes to food, I’m too distracted to even photograph my food because its gone before I remember too capture it. But there was one instance that I remembered mid-meal.

Perhaps I should start a blog called “Models do eat, Photographers eat like pigs?

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top 10 photos from NY


  hey pals, 
long time no blog. sorry, been jet setting (not really). Its so bizarre that I waited so long to visit New York, but let me just say it was well worth the wait, and it was everything everyone told me it would be, and then some.   


I had the painstaking task of narrowing down my images into a top 10 (with other posts to come with more NY adventures in detail).     


Some pictures are for obvious reasons in my top 10, for others, its more about remembering the little moments that happened if I stopped and looked around, where I eventually found myself beside myself with overwhelming joy. 



  How I got to the image (above): I was sneaking up to try to take a picture of her, and she turned around and shouted at me “HEY!…..NEXT TIME you’re going to take a picture of me…let me know, i’ll give you a smile
ME – “How about one now?” 



 I wish that everyone’s experience visiting NY is as rich, illuminating and full of love as mine was.




Filed under 1, Photography by Jonathan Cruz

A Kid in a Candy Store: A B&H Story

The one thing about NY, is that is has everything you need, food, fake handbags, beautiful people, and B&H.
If you are not familiar already, B&H is the MEGA Wonderland for all things, video, film and photography.

This place is 2 floors, practically the size a walmart and filled from floor to ceiling of amazing equipment and gear for any professional. My head wouldn’t stop twisting and turning there was so much stuff to look at, and buy! I saw things I never knew existed in the industry before.

But the best part about B&H is the staff!

These people are real. They will give you their personal opinion. They won’t try to up sell you. They don’t pressure you, and will call you out if you are walking up to a product they feel won’t be worth it.

They all are in uniform, with a beard and yarmulke , topped off with a friendly smile. But if you’re not quick to decide when you arrive at the counter, they’ll move on to the next client. These guys mean business. Did i mention there is a conveyor belt system? Where if you want something on the top floor, they’ll give put it on the conveyor belt and shimmy it down. 2010 has arrived. How personalized can your shopping get? And all I wanted was a card reader.

I want to go back, I need to go back. I guess this would be considered the male equivalent of buying shoes/handbags for women. I can’t get enough, it honestly took a lot of will power for me to control my urge to just rack up my credit card.

Also standing outside was an amazing gentleman. He wore a curved Fedora, red turtleneck and sharp blazer, I thought, who is this guy and how old is his camera and does everyone dress like this in NY?

His name is Louis Mendes, and it turns out he takes Polaroid photographs of individuals on the street and gives them a print when he’s done. In fact, he also gets his gear from B&H (2 meters away) since no one else seems to carry what he’s looking for. He offered to take a picture of me, right after my B&H shopping frenzy grinning ear to ear like a kid. When I finally sort through my suitcase, I’ll try to post it.

Can’t wait to come back and conquer B&H all over again.


Filed under 1, Photography by Jonathan Cruz